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Review: The De Rijke & Co Amalfi 1S

Review: The De Rijke & Co Amalfi 1S


Regularly with watches, we are guaranteed something that blows away reading a clock. Regardless of whether as water obstruction that can endure startling depths, the capacity to quantify lap times and velocities to ludicrous accuracy, or track the movement of heavenly bodies to give some examples, watches do a ton of stuff that honestly, we don’t regularly need. At the point when I previously saw the De Rijke & Co. Amalfi 1S driving watch, I had an inclination that it would fall into a comparable class. Novel, however unnecessary.

Before getting to the watch, a fast introduction to the brand. Situated in the Netherlands, De Rijke & Co. is a moderately new company founded by Laurens De Rijke, a designer and specialist. Roused during a 11,000 kilometer Vespa ride, Laurens designed the Amalfi arrangement to be an ideal watch for the “gentleman driver.” That is to say, not race vehicle drivers or the individuals who aim towards accomplishing high velocities, but instead the individuals who drive for the delight of the street and the scenes they cross. The name epitomizes this, being taken from a sentimental thought of driving along the Amalfi coast. First dispatched with a restricted version of only 99 pieces, the Amalfi 1S is presently back in a non-restricted, yet numbered edition.

The stunt up the sleeve of the Amalfi 1S is the capacity for the dial to turn inside the case, permitting it to be situated at various situations inside a 90-degree bend. The idea is that the watch can change and be worn at different points to best suit the necessities and, maybe, style of a driver at some random time. That includes tied under the wrist, with 12 at 3 while driving down twisting streets, on top of the wrist with time at 12 when halted for a cappuccino, or anyplace in between.

While not the principal watch to move 12 from between the drags, the Amalfi is one of simply a little not many to consider a “choose your own angle” approach (look into the Seiko Izul, you can express gratitude toward me later). What’s more, is that it does as such with the most extreme style. Commonly, driving watches veer towards forceful styling propelled by the manly machines they are intended to accompany. The Amalfi, as said previously, is more about the experience of the end of the week voyage. Thusly, the design is controlled, watchful, and bears no unmistakable car references. It’s likewise stuffed with amazing and very much considered details.

Prior to evaluating the watch, while I found the idea engaging, I scrutinized its utility. It definitely appeared to be an astute capacity and was in any event not the same as some other watch I’ve attempted, yet like the 910m of water opposition I’ll probably never use on a 1000m jumper (alright, 998m) at last insignificant to my delight in the watch. All things considered, subsequent to putting in half a month with the Amalfi 1S, working, living, and indeed, in any event, driving with it, I am astounded by how valuable the pivot work is, however not really as intended.


Review: The De Rijke & Co Amalfi 1S

Case Stainless Steel Movement Sellita SW300 Dial Vespa White Lume Yes Lens Sapphire Strap Leather Water Resistance 50m Dimensions 38 x 46mm Thickness 9.6mm Lug Width mm Crown Screw-Down Warranty Yes Price $2790


The curiosity and the cunning of the Amalfi 1S watches lie for the situation design. Estimating 38 x 46 x 9.6mm, which includes a domed sapphire precious stone, it’s strikingly smooth and proportional. While consistently a decent trait, the way that this case is concealing a component makes it truly amazing. To start with, sensibly talking a dial can’t simply turn as they are fixed to the development, so any arrangement would require a type of double case framework. Before accepting the watch, I expected that the situation of the dial/inward case was fixed by fixing a screw-down crown, similar as the locking bezel of Yema Superman. This, fortunately, was false.

De Rijke (recall that, he is a specialist) made a framework that capacities similar as a bezel. To change the situation of the dial, you utilize the crown as a little handle and basically turn the entire thing up to 90 degrees, which enjoyably sits into 20ish snaps keeping it set up. It’s natural and functions admirably. As opposed to a full case on the off chance that design, the watch utilizes a cover that includes the hauls, around basically a coasting inward case. The upside here is an absence of mass or added thickness, however the downside is that the situation back pivots also (an issue that will become all the more clear while examining straps).

Design-wise, the case is pretty much as exquisite as the turn arrangement. From above, it’s all dial, with just the most slender piece of cleaned metal gathering the gem. The carries, which are strong and just consider go through lashes, are slender and well proportioned, rapidly vanish under your tie. Depending on how you have the dial situated, the crown will show up somewhere in the range of one-thirty to five-thirty. The screw-down crown is wide, yet not thick, and highlights a band of authoring for grasp. In view of the revolution system, the crown is toward the finish of a stalemate, giving it an extraordinary appearance. Flip the watch over to locate a straightforward case-back hung on by six screws that includes a huge window flaunting the Sellita SW300 inside.

The case sides keep a basic methodology, with the prominent exemption of an opening on the correct side that takes into consideration the development of the crown and revolution of the internal case. Through this opening you are seeing the internal case, which has been carved with a couple of words that are obvious depending on the situation of the dial. With the dial arranged typically, “Amalfi Series” in a manually written content is noticeable, while with the dial completely turned so 12 is at 3, the watch’s sequential and singular numbering are seen. Something else, all you are met with pleasantly brushed level surfaces that contrast the cleaned bezel.

The case sides likewise consistently mix into a stirrup-esque circle that is utilized to append lashes or let them effectively pass underneath. The absence of spring bars is obviously going to be disputable and maybe an irritation to a few, as existing two-piece lashes won’t work, anyway any mil-tie or pass-through will. In any case, I think it’s better to think about this like one would an incorporated haul design, as the objective is for you to utilize the brand’s two-piece ties, which include a purposeful and engaging stylish that is made conceivable by this design.

A detail important is the sapphire gem design. From the side, it’s a delicately domed gem, in the same way as other you’ve likely seen, however similarly as with the actual case, holds a cool stunt. As opposed to being twofold domed, which would limit mutilation and amplification, it’s single domed and designed to make the fantasy that the dial is nearly squeezed facing the glass, similar as in an oil-filled watch (Sinn Hydro). The cool part is that it does this with insignificant edge twisting. The outcome is a dial that nearly feels bigger than conceivable and has extraordinary decipherability at lower angles.


The dial of the Amalfi 1S is solidly in the cool and easygoing class. With a design that talks more to mid-century jumpers than motorsport watches, it’s basic, clean, and understated. The dial is developed of an internal surface and an external section ring that is on a similar plane. Seen here in Vespa white, the surface is an unpretentious warm white that is the perfect tone. Any more white and it might have been cold or stark, any hazier and it would have become beige and artificial tropical.

The hour index comprises of applied markers with a slender, somewhat tightened petal shape and lume fill. To denote 12 and the highest point of the watch (an outstandingly significant designation on a pivoting watch) there are two markers. The external part ring at that point includes an index of little lines for the seconds/minutes. The De Rijke & Co logo sits just under 12 while “Amalfi Series No. 1S” sits over 6. Furthermore, that’s it. No date, no numerals, simply some lumed markers, and dark dashes.

The hour and moment hands reverberation the design of the markers, with rounded tips and a delicate shape. They also include significant lume fill. The seconds hand is the lone purpose of shading or difference being rendered completely in red. I have a feeling that I could go whichever way on the red. On one hand, it looks great and it’s hard not to like a red seconds hand. On the other, it causes maybe unneeded to notice the seconds, and had it been dark or cleaned steel, I likely wouldn’t have felt something was missing.

Overall, the dial is very effective in that it’s intentionally basic. Similar as with a pilot’s watch, when in the demonstration of driving one should have the option to tell the time with a brisk look. Little numerals and fastidious details aren’t needed and might actually divert. All things considered, the design additionally prevails on a fundamental stylish level, with each component being very much considered and proportioned.


Given the elements of the Amalfi 1S, a moderately slim programmed was required. De Rijke went with the Sellita SW300, which is a clone of the ETA 2894, and just 3.6mm thick. The SW300 highlights 25-gems, 42-hours of force save, hacking seconds, and a recurrence of 28,800 bph. Obvious through the case back, the SW300 in the Amalfi includes genuinely fundamental decoration as perlage and some cote de Geneve on the rotor. Now Sellitas are probably as common in the watches we see as ETAs, and they are considered reliable movements.


In order to accommodate the non-customary hauls, De Rijke developed calfskin ties with a stud-system for getting without spring bars. Basically the cowhide takes care of underneath the haul, at that point back over prior to going through a sewn-in guardian, and afterward being fixed by means of a metal stud that flies through an opening in the calfskin. While not as simple or quick to oversee as eliminating a spring bar, it’s instrument less and not that awkward all things considered. My solitary concern is that in the wake of wearing them for quite a while and trading them consistently, that the opening the stud experiences could extend and become broken, conceivably bringing about the watch tumbling off the wrist.

In expansion to tying down the lash to the case, the design plays into the general stylish of the watch more drastically than most ties. Furthermore, I very like it. Inferring ties on baggage or hoods of old vehicles, it adds a rough character and edges the watch on your wrist. While one could say they appear differently in relation to the generally insignificant design, I discovered they add an engaging warmth that comes from a characteristic material like leather.

Another choice, obviously, are go through lashes. The watch takes normally to the vibe of a mil-lash, which is consistently an extraordinary alternative in the late spring, however I found that having material against the case back limited the dial from pivoting. This is the downside of the case back turning. Fortunately, it wasn’t an issue with the calfskin straps.

In Use and On The Wrist

Given that the Amalfi 1S has a particularly special and unmistakable element (one that I could really test) it’s worth getting into how helpful it really is. While I didn’t will drive it along an Italian coast, nor in a games vehicle (the Porsche in the photographs isn’t mine, oh) a few hours on streets and parkways around NYC in a vehicle with sports-mode was conceivable. So I lashed the watch on upside down, turned the crown over so 12 would be at 3, and drove.

My quick takeaway was that with my left hand at 10 on the wheel, the dial wasn’t truly pointed at me. All things considered, the demonstration of flexing my wrist so as to make the dial obvious needed definitely less movement than flipping my entire wrist over, nor did I need to relinquish the wheel. In the event that I held the wheel more like 8, the dial was more noticeable constantly, however I don’t truly drive that way. I additionally found that situating the dial so 12 was at 2 was more natural inclination/looking. Similarly as with most simple answers for telling the time, obviously this was altogether pointless in a modern vehicle with a wireless controlled computerized show consistently in my vision, however in something older or more stripped-down, maybe it would be more useful.

With that said, I did really locate a relatable non-car use-case in which going 12 to 2 was extremely helpful – composing. Staying here even now, composing this survey, I have the Amalfi lashed on and in my common composing position, 12 is pointed towards the screen. While I never objected to telling the time in this situation, with the watch arranged all things considered, checking the time requires a simple development of my eyes.

I likewise found that all in all having 12 at 1 was shockingly engaging. My normal time-advising position when strolling around isn’t to turn my arm completely corresponding to the ground, rather at a point. The watch compensates for that, taking into account an ideal arrangement regardless. Also, since it’s flexible, anybody can discover the point that best suits them. Eventually, it’s a design that considers improved ergonomics.

And keeping that in mind, the Amalfi additionally wears well overall. On my 7” wrist, the 38mm case fits ideally. The haul to-drag is short and kind of a non-factor given how the ties join, so you are left with a genuinely amazing circle that is only a monstrous, tidy dial gazing toward you. The style of the watch lean easygoing and mid-century, making the watch look incredible with every day clothing, and I cherished how the additional greater part of cowhide around the drags gazed upward against a pre-winter jacket.

Pricing, Manufacturing, and Concluding Thoughts

I’ve yet to address the cost of the Amalfi 1S as I trust it needs fitting setting. Coming in at 2,309 euros (about $2,790 USD at the hour of composing), the Amalfi is definitely not a modest watch, nor is it ridiculously valued. For individuals who play the “but you can get a watch with that development for X” game, indeed, it’s higher than large numbers of its other direct-to-shopper competitors, yet there are different elements to consider. To begin with, is that a large part of the assembling and completing happens in the Netherlands and other EU countries.

The dial and case are made in the Netherlands utilizing a combination of outsider and in-house assembling and wrapping up. The hands are made in Germany however completed in-house. The watches are completely collected and tried in-house also. This isn’t to fail to remember the design, designing, and prototyping of the watch and its novel component, which likewise occurred in-house. Hell, even the bundling is made under their rooftop. You get the picture.

While this may expand the value, the outcome is a watch that is definitely more hand-made than one would expect, and made in little amounts. Regardless of whether you buy in to restrictiveness as a little something extra is up to you, yet for some, it’s an advantage. This is exemplified by the way that De Rijke & Co offer broad bespoke alternatives, for an extra expense, taking into account an amazing measure of personalization.

Extensive dial change Left-side crown and remarkable dial Color coordinated to owner’s vehicle

In the end, what you have with the De Rijke & Co Amalfi 1S is a sleeper watch, in the most ideal sense. It’s on the smallish side, it’s understated, it hides a cool instrument on display, it’s little creation, and it includes a ton of components that were made or completed in-house in the Netherlands. You’re not going to see another on somebody else’s wrist at any point in the near future, and on the off chance that you do, you probably could initiate a discussion about it. What’s more, not at all like with numerous complications or novel capacities, which may just be utilized in an uncommon situation, the capacity to turn the dial of the watch really can come in convenient. Regardless of whether when driving, simply strolling down the road, or sitting at your desk, having the option to discover the point that is perfect for you is somewhat incredible, and unquestionably a special encounter. De Rijke & Co.